Idea One

Here is the first idea of the advertisement we intend to create to promote Noel Gallagher's High Flying Birds album.

We chose to use the same image for this as the digipak in order to create a link between the two promotional tools, however regarding the text colour and image we have opted to change these aspects in order to make the advert slightly different to the digipak, thus hopefully making them more interesting whilst still being easily matched.

During the construction of this design, Jay decided to use the eye dropper tool to use the same colour of Glenn's guitar case for the band's title name. As a group we thought this was unique, however the whole image looked rather bland and we felt it would not capture the audiences attention and therefore would not be the most effective design to promote the band.

We also felt that the advert would need much more text to entice the audience to read on and possibly want to buy the album, due to a range of problem we decided to not use this design and start again in order to make the advert more vibrant and easily recognizable to the digipak.