Where Did MTV Start?

The image below is from Wikipedia, it shows some of the history of MTV and also the channels it broadcasts. The company MTV was based in America when it began but now it airs channels in many countries such as:

• United Kingdom
• France
• Germany
• Japan
• Spain
• Russia
• Canada
• Italy
• Sweden

MTV was first created in 1981, New York City and broadcasted the first music video made which was 'Video Killed The Radio Star' by the Buggles. The introduction of this company was revolutionary as now most songs released come with a music video, this shows how MTV changed the music industry across the world. Nowadays artists release music videos to increase their reputation and audience awareness, this essentially leads to more profit for the artist which is essentially the basis of the music industry, as it is a business.

MTV also produces many channels which show reality shows as well as music videos. The wide range of music genres shows that MTV has diversified and therefore reach a larger audience. MTV has created channels such as:

As well as showing a vast range of music such as Rock music and RnB music, MTV also shows reality shows which include: Jersey Shore, Geordie Shore, Runs House, Jackass, The Hills, Cribs and My Super Sweet Sixteen. MTV has moved into other markets as it means the brand is universally known which essentially leads to more sales, the diversification of the company shows the power as they can afford to integrate from music to reality TV.

With MTV having so many different channels it enables the brand to dominate the market, as MTV has channels involving Rock, Dance, Rap and Mainstream Pop. This means MTV is the number one company to play music videos, as if an artist can get their music video played by MTV it will be seen by millions of people across the globe.

Based on the popularity and market dominance MTV has over the music video industry, I believe at this moment in time it would be suitable for our video to be aired on MTV, with it being mainly on the channel MTV ROCKS.